Subliminal Hypnosis Part Two

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What’s more, words aren’t necessarily only connected to each other. Each word or each circuit is also connected to certain emotions, complex memories, images and other sensory perceptions. Sort of like an anchor. Some words have stronger connections with emotions than others. Words like "money", "power", "girl", "suddenly", "you", and so on instantly evoke certain emotions in us. Copywriters use such emotionally charged words to influence our thoughts and get us to buy the product they are promoting (prime our behavior).

Now, if I talked about beautiful girls I had a chance to meet a few days back and one of them was a photo model, very attractive and seductive, the naked truth would be you’d notice you really enjoy this article. See how I first primed your response and then used the word "naked" to fire up some positive emotions and link them to this article? Of course, you have to be careful here. This will obviously work well on men, but might have the opposite effect on many women.

A day or two back, I was having a meal with my friend. We were at this wonderful restaurant. Their cook really knew what he was doing and the food was as satisfying to the eyes as it was to taste and smell. As we were enjoying our meal, I was explaining to my friend about subliminal hypnosis and these articles I was writing and that I was thinking of writing a cool report on the subject where I’d go even deeper. He looked at me, and in the middle of the meal said: "Wow, if you’re revealing so much in these free articles, I can’t imagine what juicy secrets you’ll uncover in your paid report…" I looked at him and said: "You’re right; it’s going to contain some mouth-watering information". We smiled and had a sip of that delicious wine they served us.

Now, notice how our environment primed us to use specific words to describe our enthusiasm. Also notice how this story primed you to have a much stronger reaction to the phrases "juicy secrets" and "mouth-watering information". It also tapped into one of the core human drives – drive to eat. It’s all working on subliminal level and the desire just grows. Do you see the report we were talking about as something you’d really want to have?

OK, now we’ve seen we can use priming to get desired responses and in some situations stronger responses than we’d have if we didn’t first prime our listeners or readers. We’ve also seen that the context determines where our minds go in each situation. Rapport will make everything even more powerful.

So, how do the subliminal primes work?

Up until now we were talking about priming on a consciously perceptible level. This means that the things we talked about were consciously noticeable, but often not considered primes or even unnoticeable consciously at the time.

Now we’ll look at how completely subliminal messages can affect our behavior, emotions and thinking. We’ll look at what works and what doesn’t. Subliminal stimuli last just long enough to be noticed by the subconscious mind but not by the conscious mind.

Audio subliminal recordings have been tested extensively but gave zero results above placebo control. They just simply don’t work. Now, I’m talking about seemingly subliminal messages embedded “behind” another track. The subliminal messages in this case are never registered by the ears and thus never conducted to the brain where they can be interpreted.

However, a special technology was developed where the frequency of the tone of the message is brought up to almost inaudible level. These messages can be played extremely loud but they will still be just barely audible. The difference here is that these messages actually get transduced (i.e. detected by the ear and transformed into neuro-electrical stimuli that reach the brain and are interpreted). These messages can be heard, but you must pay very close attention to them. Mostly they appear just like a gentle hum in the ears.

On the other hand, visual subliminal stimuli do have a great impact on behavior. Visual cortex (part of the brain that interprets most of complex visual information) has an enormous capacity to process visual information and works with many thousand times more information than we consciously recognize.

Soon we’ll discover the not readily available secrets of subliminal messages. Until then think of how to apply currently adopted knowledge.

This concludes this part of the subliminal hypnosis series. Next time we’re going to go more in detail of information processing capacities of our subconscious and conscious minds, what exact subliminal messages work and how we can apply this to subliminal hypnosis efforts…